Our Domain Migration
From Miss Rosier
to Rosier.
As our brand continues to evolve, so does the way we present ourselves to the world. This is more than a change of domain. It is the beginning of the next chapter of Rosier.
Rosier was never meant to belong to only one age, one moment, or one definition of femininity.
When Miss Rosier first began, the name reflected the world we were building at the time — youthful, romantic and distinctly feminine.
But brands grow because the people around them grow. Over time, our community has become broader, more international and more diverse in the way it expresses personal style.
We no longer believe Rosier should be defined by a particular age group or stage of life. The women who wear us are not connected by age. They are connected by a point of view: confidence, femininity, individuality and an appreciation for beautiful things.
That is why we are gradually moving forward simply as Rosier.
Removing “Miss” is not about leaving our history behind. It is about allowing the brand to become larger than the name with which it began.
Miss Rosier was our beginning.
Rosier is the brand we are becoming.
mrosier.com is the bridge.
rosier.com is the destination.
The destination
is rosier.com.
Our transition is taking place in stages. mrosier.com is our official primary domain today and serves as the digital bridge between Miss Rosier and Rosier. Following the completion of our planned brand and technical transition, rosier.com is intended to become our primary digital home in December 2026.
How to recognize our official website
During this transition, you may encounter several Rosier domains. They are all part of the same official brand ecosystem. mrosier.com is our current primary website, while rosier.com is intended to become our primary digital home in December 2026.
The “M” is where
our past meets our future.
The name mrosier.com was chosen intentionally. It is not simply a temporary web address.
It represents the transition between the name our community has known for years and the simpler identity we are building for the future.
A small letter with a meaningful role.
The “M” carries a piece of Miss Rosier forward — a familiar connection to the name that has been part of our story from the beginning. Beside it, Rosier represents where the brand is going. In that sense, mrosier.com is the bridge between Miss Rosier and Rosier.
We also believe a change of this significance should not happen overnight. Moving from Miss Rosier to Rosier involves more than changing a logo or replacing a web address. It includes the evolution of our brand identity, our domains and the technology behind the experience we provide to customers around the world.
For that reason, we have chosen a phased transition.
Using mrosier.com during this chapter allows us to preserve continuity for returning customers, maintain reliable redirects from our existing domains and complete the technical work behind the scenes without asking our community to navigate an abrupt change.
It gives our past and our future a place to meet before we move forward simply as Rosier.
Continuity
Returning customers can continue to find us through the domains they already know, while being introduced gradually to our new identity.
A Stronger Foundation
The transition gives us time to complete the technical evolution behind our website while maintaining a stable experience for customers.
A Global Rosier
As our community becomes broader and more international, our digital identity is evolving to become simpler, clearer and more universal.
The name is evolving.
The experience remains Rosier.
No action is required.
If you visit missrosier.com or miss-rosier.com, you will be redirected automatically to our current official website at mrosier.com.
Our previous domains remain ours.
Both missrosier.com and miss-rosier.com remain official secondary Rosier domains and continue to form part of our digital ecosystem.
You are still shopping with the same brand.
A different address in your browser does not mean a different company or a different Rosier. mrosier.com is our current official primary website.
Our standards are not changing.
Our approach to design, customer care and the Rosier experience remains at the heart of everything we do. This transition allows us to build on that foundation.
The story continues.
Miss Rosier will always be part of our story. Rosier is where that story goes next. Thank you for growing with us, wearing us and allowing us to continue evolving alongside you.
